Spend climbs, orders don't
Campaigns run on autopilot, budget pools into audiences that are already saturated, and cost per order creeps up with nobody asking why.
Keel Growth Agency builds the strategy, buys the media and optimises campaigns across Meta, Google and TikTok — so every dollar you spend can be traced back to revenue, not just impressions.
No long-term lock-in · Transparent weekly reporting · You keep full ownership of your ad accounts
Blended ROAS across all accounts
We run budgets on
Three situations we find in almost every account before we take it over.
Campaigns run on autopilot, budget pools into audiences that are already saturated, and cost per order creeps up with nobody asking why.
Meta claims 200 orders, your back office recorded 120. Without one agreed source of truth, every decision is guesswork.
The same three ads keep cycling. Frequency rises, people tune out, performance slides — and there's nothing new ready to replace them.
From planning how it's allocated to reading the month-end report — instead of stitching together three different vendors.
Budget split by channel and funnel stage, with ROAS and CPA targets grounded in your actual margins.
Building and running campaigns on Meta, Google and TikTok. Daily control over bids, account structure and how fast budget scales.
Produced on a cycle: hooks, short video, statics, landing pages — new material to test every month, not only once results dip.
GA4, Conversions API, server-side tracking and consistent UTMs. One set of numbers everyone can look at together.
Structured tests across audiences, messages and landing pages. What wins gets scaled, what loses gets cut early.
A dashboard you can open any time, a weekly review, and one named person you can message directly.
Clear from the start — you always know what's happening this week and what's coming next.
We go through your current accounts, tracking setup and business numbers, and show you where budget is leaking. Free, no strings attached.
A proposed budget split, creative direction, CPA and ROAS targets, and a rollout schedule for the first 90 days.
We rebuild the account structure, clean up tracking and ship the first creative batch. Week one is for learning, not for forcing numbers.
Budget moves toward what has proven itself, and new channels open once the core is stable. Reviewed with you every week.
Campaigns launched and optimised
Ad spend managed each year
Average ROAS after 90 days with us
Of clients renew after their first contract
Internal figures, updated each quarter. Real results vary with category, margin and budget size.
"The difference isn't that they run better ads. It's that for the first time we know exactly which dollar produced which order."
"Cost per order dropped by a third in the first three months while we doubled the budget. The weekly report just arrives — we never have to chase it."
We work best with media budgets from $2,000 per month upward. Below that there usually isn't enough data to optimise on any real basis, and we'll tell you so directly rather than take the project.
A flat monthly fee by package, or a flat fee plus a percentage on spend above an agreed threshold. We take no hidden margin on media — you pay the platforms directly with your own card.
You do, always. We operate inside accounts you own. If we stop working together, you keep the full history, the pixels and every audience we built.
The first two to three weeks go into fixing measurement and letting the platforms learn. A clear shift in cost per order usually shows between week four and week six, depending on your purchase cycle.
No. There's a three-month minimum so one optimisation cycle can complete, then it continues month to month. Thirty days' notice to stop.
No. We work with one client per niche at any given time, and we write that into the contract.
Forty-five minutes. We look through your accounts, point out three places budget is being wasted and how to fix them. The findings are yours to keep, whether or not you work with Keel.